ALMA Awards history
The 2011 NCLR ALMA Awards continue to honor the roots of Latino talent in the United States. After a year without them, following the show's cancellation in 2010, the long wait for their return is over. On September 16th, NBC will broadcast the special event at 9/8 p.m. (EST), and we'll once again see Hispanic pride in full regalia.

It has been 16 years of history, when in 1995 the National Council of La Raza (NCLR) decided it was time to counter the pervasive stereotypical Latino image in this country by establishing an award that honors and encourages our people's talent in film, television and music.